Clean. Safe. Essential. General Member training program



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The Clean. Safe. Essential. training program, available to ARA General Members, is designed to ensure the cleanliness and safety of all rental operations, employees, and customers. The training is comprised of sections that discuss employee communication, safety, hygiene, varied cleaning processes, and more. After the training is complete, participants will receive several in-store and online materials for Clean. Safe. Essential. co-branding and recognition. This co-branding effort will be accompanied by ARA’s national advertising campaign to raise awareness of the rental industry. 

Benefits of ARA's Clean. Safe. Essential. training program

COVID-19 clean 

Learn how to effectively clean and disinfect equipment through efficient processes and checklists.

Tools for a safe environment

Gain the knowledge to create a safe working environment and present that appropriately to customers.

Essential communication

Develop strategies and update marketing materials to communicate the measures you have taken to provide a clean and safe experience.

National advertising campaign

Receive recognition in a Clean. Safe. Essential. themed national advertising campaign focused on consumer awareness. 

Clean. Safe. Essential. resources now available to Canadian members

The Canadian elements included in the updated Clean. Safe. Essential. training course include downloadable resources for proper employee screening, tips for appropriate cleaning solutions, and information about alcohol-based hand sanitizers.


How much does it cost?


What will I learn?

Recommended PPE

Learn what Personal Protective Equipment (PPE) is needed for your business, and how to gather it all, from masks and cleaning materials, to equipment for social distancing.


Safety considerations

As the saying goes: Failing to prepare is preparing to fail. This course will show you how to get your facility ready for operating under new considerations – including determining how to enter and exit buildings safely, how to minimize contact in high-traffic areas, designating where employees can stand while waiting for screening, and more.

Cleanliness checklist

You can download a checklist that reviews the best protocol for cleaning high-touch surfaces, how to leave a workstation sanitized at the end of a shift, and how to keep employees and customers alike feeling safe.

Market your business

Upon completion of the training receive an implementation kit including the Clean. Safe. Essential. certificate, social distancing floor stickers, window clings and counter signage. Also, you will be able to download CSE logos, social media banners, customer communication and T-shirt designs from RentalU in the CSE course.


Frequently asked questions

View all of ARA's coronavirus resources


All coronavirus resources