National Equipment Dealers acquires L & N Supply Co.

Sep. 18, 2022

National Equipment Dealers (NED) has acquired L & N Supply Co., a family-owned heavy equipment distributor located near Atlanta in Dallas, Ga.

Established in 1990 by Jimmie Brian Long, L & N Supply Co. began as a distributor of ground-engaging tools and undercarriage components. Over the years, the company grew to represent several major heavy equipment manufacturers, some of which also are represented by NED like Manitou, Mustang, Werk Brau and Connect Work Tools.

“L & N was the right partner for NED for many reasons, including their company heritage and values. They have been in business for over 32 years. You don’t stay in business that long unless you are doing something right, and ultimately that boils down to taking care of your customers,” said Will Blackerby, NED vice president, fleet.

L & N Supply Co. will become NED’s 15th location across a five-state footprint. Zach Long, son of the company’s founder, will continue to work with NED as the general manager for the Atlanta market.

“L & N Supply flourished over the years because we remained committed to important principles like safety, integrity, quality and value for our customers. We look forward to continuing this commitment as we move ahead with NED,” Long said.

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