Reserve your hotel room and register now for the ARA of Michigan’s Winter Conference
By Connie Lannan

Reserve your hotel room and register now for the ARA of Michigan’s Winter Conference

The ARA of Michigan’s Winter Conference is set for Jan. 6-8, 2023, at the Soaring Eagle Casino & Resort in Mount Pleasant, Mich. Make sure you and your team are part of the festivities. Book your room now at the resort with the discount code ARAM01052023. Then register you and your team by clicking here.

The Winter Conference offers those in the Michigan rental industry something for everyone’s taste — state-specific education, one-on-one time with vendors, live entertainment, networking, delicious meals and the retro game night — always a favorite.

The lineup of educational offerings is impressive with keynote speaker Barbara Khozom tackling how to lead for service excellence. Other sessions will feature:

  • James Waite, Esq., James Waite Law, addressing effective rental contracts and damage waivers.
  • Kevin Gern, American Rental Association (ARA) vice president of education and risk management, sharing key safety tips.
  • Detective Sgt. Jim Dietz and Detective Trooper Nicholas Peters, Michigan State Police Specials Investigations Division, highlighting ways to fight rental theft.
  • Christopher Gregorich, Christopher & Co. and Wisteria Bakehaus, discussing add-ons and how to present them to clients.
  • Alysia Ryan, ARA’s director of state government affairs, offering a legislative update.

Watch your email and the ARA of Michigan’s Facebook page for more details. Registration is now open for both attendees and exhibitors.





Connie Lannan

Connie LannanConnie Lannan

Connie Lannan is special projects editor for Rental Management. She helps plan, coordinate, write and edit ARA’s quarterly regional newsletters, In Your Region. She also researches, writes and edits news and feature articles for Rental Management, Rental Pulse, supplements, special reports and other special projects. Outside of work, she loves to bake for others, go for walks with her husband and volunteer for her church and causes she believes in.

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