A message from your regional director
By Brock Huffstutler

A message from your regional director

Happy summer, Region Three members! I hope everyone is staying busy and that things have continued to improve as life and business begin to look like our pre-pandemic world.

If your business is anything like mine, finding people to work has been harder than ever before. To assist with this, the American Rental Association (ARA) has created a new job board where you can post open positions. The first five job postings on the ARA Job Board are free to members who use the promo code ARA-5Free. This is a great way to advertise your open positions to job seekers.

I am honored to be part of ARA’s new Event Segment Advocacy Committee. This is a group of engaged event rental operators around the country who will work with ARA’s government affairs team to brainstorm ideas and discuss segment-specific issues of mutual concern. One of the first tasks was to stand up the Economic Bridge Coalition (EBC), spearheaded by ARA and made up of a broad array of industries that depend on the ability of people to gather. EBC is asking Congress for additional federal investment in these industries so they can survive and thrive. 

Speaking of returning to normal, are you as excited as I am that The ARA Show™ is coming up soon in Las Vegas? Show registration is now open and hotels are booking fast, so make your plans today and be sure to check out the always helpful Show Planner, which was packaged with your June issue of Rental Management. That really is a helpful guide when trying to come up with a plan for the show education and events. 

I hope everyone has a great and profitable summer. I look forward to seeing you all at upcoming state chapter meetings and in Las Vegas at The ARA Show. Until then, happy renting.

Jeff Crotto, CERP, ARA Region Three director
All About Events – Jacksonville 
Jacksonville, Fla.

Brock Huffstutler

Brock HuffstutlerBrock Huffstutler

Brock Huffstutler is the regional news editor for Rental Management. He writes and edits articles for ARA’s In Your Region quarterly regional newsletters, Rental Management, Rental Pulse and other special projects. Outside of work, he enjoys biking and spending time at the few remaining vintage record stores in the region.

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